CDP (Customer Data Platform) gained popularity for its immaculate predictive and first-party data collection strategy. Created in collaboration with industry giants Deloitte, Merkle, Infosys, and Bounteous, Adobe’s Real-Time CDP is a new market leader in customer data platforms. Powered by the Adobe Experience Platform, it helps merchants or technicians assimilate customer behavior trends and warrant faultless data usage. CDP thus becomes a business investment, and the certification helps small businesses thrive better on their customer data for making profits. The certification follows an exam and a lauded digitized badge that could be included in resumes, LinkedIn, websites, and sales pitches to gain momentum. The certification assures expertise in implementing and configuring Real-Time CDP.
Adobe to Offer CDP Technical Practitioner Certification in Real-Time
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