BigCommerce acquired Feedonomics, a full-service data feed optimization, and syndication platform, for close to $145 million. BigCommerce is optimizing client advertising and selling through search engines, ad networks, social media, and eCommerce marketplaces in a skillful move to increase cross-channel sales. This joint venture implies merchant integrations into 100+ social media channels and global marketplaces like Google, Amazon, Facebook, Snapchat, Walmart, eBay, Microsoft Ads, among other big names. Studies show that eCommerce ad spends in the US will surpass $41 billion by the end of 2024. This acquisition will positively impact the return on ad spend (ROAS) and drive omnichannel sales performances. Businesses of all sizes would take advantage of this merger to unify shopper experiences.
BigCommerce Acquires Feedonomics Aiming at Most Powerful Platform Title
Related Platforms
Our Locations
Recent Case Studies
-
June 06, 2023Customization of WooCommerce Plugin and Marketplace Release for a Non-profit Fintech Solution Provider
Creating a custom plugin for WooCommerce stores is often more complex than you think. Many organizations need to understand the complexities of the pr ...
Read More -
April 14, 2023Custom Energy Enrollment Portal Development in Magento for Buying Energy Services
At Virtina, we always welcome a new challenge. It is one of the reasons why we have worked with almost every industry ranging from healthcare companie ...
Read More -
March 30, 2023Magento 2 Store Development With a Custom FFL Dealer Locator for an Online Firearms Dealer
All eCommerce website development tasks are not the same. Some online stores are significantly more complex than others. Developing an online firearms ...
Read More -
March 15, 2023
Highly-customized BigCommerce App for a Leading Fintech Company Offering POS BNPL Services
One thing that separates Virtina from the rest of the eCommerce developers is its ability to work with innovative technologies. We were only happy whe ...
Read More
