BigCommerce Extends MSF to All Merchants to Drive Global Growth

February 19, 2023 | | Updated: July 14, 2023

BigCommerce has expanded the access for Multi-Storefront (MSF) to small and midsize business segments and is available within their BigCommerce store. The new self-service facility, previously only available to enterprise merchants, will help companies launch multiple storefronts from a single BigCommerce store. It opens up opportunities for enterprises to expand their reach to new regions, create a streamlined operation process for multiple brands and categorize customer segments to drive a global business. The new feature enables small and mid-range companies to manage multiple stores from a single dashboard with enterprise-grade tools, saving on implementation and maintenance costs. It comes at an affordable price and circumvents the need for cumbersome multiple back-ends that are difficult to manage and expensive.