Linkpop by Shopify Opens New Arenas to Businesses

March 31, 2022 | | Updated: October 14, 2022

Shopify’s new Linkpop feature helps creators sell directly from their link in bio page and lets them build a cohesive brand experience across social media channels. This link in bio tool allows consumers to shop directly on Linkpop without leaving the social media platform they were using. With the new option, important rand-building links get stored in a single place. Creators and merchants can launch social storefronts to sell directly on the platforms where they already have a good fan following. It would take merchants only five minutes to set up an account, link it to their Shopify website, and start promoting their Linkpop page with links for shopping, websites, articles, videos, and playlists. The shopping links then automatically sync with their product catalog to list out all the product details a customer would need.