Merchants Can Sell Wholesale on Shopify Handshake with Ordering Widget

December 14, 2021 | | Updated: February 16, 2022

Suppliers can now add the all-new ordering widget or button to their Shopify store to promote their profile on the Handshake marketplace. It is a dynamic component that displays a Handshake branded image with a Shop Wholesale button that directs customers to the supplier’s profile on the Handshake marketplace. Retailers get free shipping and $50 off on > $200 spends when they place orders using the supplier widget or button for the very first time. After the order is fulfilled and if the retailers are using Shopify Payments, Handshake reimburses the $50 discount and up to $75 of the shipping fee. Merchants can add the widget to their online store’s page without editing any code. They need to manually edit the store’s code to add the widget to another place than a page. To customize the widget or button, they can edit its code.