Virtina won a project from a non-profit community based cultural organization. The client's primary objective is to promote development within its community via art and cultural events. Their brand continues to elevate, empower, and preserve Puerto Rican and Latino culture.
The company is committed to the representation and support of Latino cultural expressions. The brand aims to serve as an educational vehicle for the advancement of the Puerto Rican cultural identity. Besides this, preserve and promote the contributions and accomplishments of the Puerto Rican community.
The client runs various membership plans on their website. Through these membership programs, the client hopes to promote the Puerto Rican culture. Besides, being able to sustain itself through the generous support of those who subscribe to these memberships.
The client wished to simplify the membership and renewal process in their WooCommerce site. They did not want to force their subscribers to go through Paypal to process their membership. For this, they asked to integrate a new payment gateway on their website. Not just that, the client wanted to incorporate as many options as possible for their visitors to buy or renew a membership.
Aside from this, they wanted to give an option, via which the visitors would be able to donate from within the website. The same feature would allow users to donate using a credit card. When they approached us, all their donors were paying through PayPal.
Aside from this, they wished to customize the donate page further. On the page, if someone wants, they can donate to a particular program. Not only that, but they also asked to include the option to give attribution with the donation. The attribution allows the donor to specify who or what their donation honors. If it is in memory of someone, then create an area to add the name and message.
Further, the client also requested to make it easy for those who wish to sign up for any of their free lessons. They wanted to make the procedure as painless as possible for the users, who want to avail complimentary classes.
The WooCommerce team integrated the Braintree payment gateway on the site. Due to this, members would be able to purchase a membership (sign up) using a credit card during the Checkout process. By integrating another payment gateway on the website, the client was able to keep their customers on the site. This made the membership process as smooth and seamless as possible.
The developers in Virtina extensively tested all the integrations on staging (Sandbox). The comprehensive testing ensured that the eCommerce site functioned properly when it went live.
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