eCommerce News

Get to know all the latest happenings from the eCommerce industry right here. From upgrades, partnerships, to any new development, we'll deliver all the insights as soon as it happens.

Fatal Error Reports on WordPress Sites After Yoast SEO 19.5 Update

September 13, 2022

The Yoast SEO plugin 19.5 update caused a fatal error to millions of WordPress sites. The Yoast version 19.5 contains changes to enhance user experience, fix minor bugs, and address validation issues in the Article structured data. It also has a standout improvement in the frontend SEO inspector. It allows an overview of posts and other SEO settings like meta tags and structured data. Yoast published an update for the free version but did not simultaneously release an update to the premium version, which caused the plugins to conflict and create the fatal error. Users reported the issue online that they could not log in in backend and the site and backend throws fatal error. Following a statement on the official Yoast SEO support page on WordPress.org., Yoast released a free security patch version 19.5.1. on the same day, which fixed the issue.

Upgraded Astra WordPress 3.8.0 Theme Released With Better Performance

August 29, 2022

Astra WordPress theme is one of the most popular WordPress themes, powering over two million websites and garnering a rare five-star rating on the official website. The theme is popular as it makes designing websites easy with a built-in template importer. The company has released a free version, 3.8.0, with enhanced performance, design, and UI capabilities. The paid pro version has been updated to version 3.6.8. The new variants have a simplified design flow, making website building much faster. Minor tweaks to the Latest Posts Block make style elements automatic. There are improvements to the Pull Quote block and the Quote block. The new version gives users more control over the page design looks. It also has improved backend and frontend performance, and the reduced CSS usage quickens the page load speed.

Pinterest’s Strategic WooCommerce Partnership Creates Shoppable Pins

August 15, 2022

A new extension from WooCommerce allows three million WooCommerce merchants to display their catalogs as shoppable product pins in the popular visual discovery engine Pinterest. WooCommerce merchants get access to 400 million monthly Pinterest users to help them influence decision-making and drive sales. WooCommerce users who wish to use the extension need to go to their WordPress Dashboard Plugins page and add the extension with just a few clicks. Once they install and activate the plugin, it automatically uploads their entire catalog to Pinterest, including pricing and availability, without manual updation. Subsequently, shoppable pins will display on user feeds as they browse Pinterest. The extension also offers features like tag deployment, better ad formats, and logging customer interactions to track best-sellers and most saved products.

Gutenberg 13.7 Release From WordPress to Enhance Workflow and UI

Gutenberg 13.7 Release From WordPress to Enhance Workflow and UI

August 3, 2022

The new offering from WordPress, Gutenberg 13.7, brings users a better workflow, enhanced granular control within the full site editor, and a revamped user interface (UI). Gutenberg 13.7 is a cumulative update from WordPress, providing an intuitive and natural editing experience. The block locking feature allows users to apply a lock feature to block the elements within a block that is locked to prevent them from changing. Users can select a toggle feature, and the lock that applies to a block can be inherited by the blocks it contains. There are also improved popup menus called Modals that blur the page underneath to enhance focus. Users can create a new template system that gives them more design control. Additional abilities like selecting a featured image from the media placeholder streamline the workflow.

Latest Maintenance Update WordPress 6.0.1 Released With Multiple Bug Fixes

Latest Maintenance Update WordPress 6.0.1 Released With Multiple Bug Fixes

July 25, 2022

WordPress has released its latest maintenance update release, WordPress 6.0.1, which fixes multiple issues. It is a short-cycle maintenance update. Such releases do not add any features but are essential for optimal website performance. This version has 13 bug fixes in Core and 18 for the Block Editor. Over 50 developers from the platform’s community contributed to designing this update. If your website supports automatic background updates, the update process will begin automatically. Otherwise, users can download it from WordPress.org or select ‘Updates’ from their WordPress dashboard and click ‘Update Now.’ WordPress recommends that users upgrade to this latest version for continued optimal website performance without glitches. WordPress has planned another major release, WordPress 6.1, later in 2022.

WP Engine Acquires Popular Plugin Maker Delicious Brains

WP Engine Acquires Popular Plugin Maker Delicious Brains

July 13, 2022

WP Engine, a web hosting company, managed by WordPress, acquired the renowned plugin maker Delicious Brains last June. The company has designed five acclaimed plugins used worldwide by four million customers - Advanced Custom Fields (ACF), WP Migrate, Better Search and Replace, WP Offload SES, and WP Offload Media. WP Engine has assured Delicious Brains customers that there will be no changes to existing plugins, and they will continue to be updated and compatible with WordPress's future releases. The plugins would remain free and available in the current WordPress repositories. They further added that they plan to expand support to contributors and reach a wider WordPress community. WP also intends to combine ACF with ACM (Atlas Content Modeler) for content building and modeling for headless WordPress websites.

Automattic Announces Jetpack Available As Six Plugins

Automattic Announces Jetpack Available As Six Plugins

July 6, 2022

WordPress Jetpack is an all-in-one utility that works seamlessly to bring security, backup, performance improvements, and other functionalities to a WordPress site. WordPress has now announced a modular approach to Jetpack, allowing users to choose specific features. Jetpack, used by over 5 million users, is now available as six individual plugins. The changes are Automattic's answer to users asking for flexibility to use specific components of Jetpack as part of a custom-built "tech stack" of plugins. Users know that different plugins may or may not work well together. The change permits merchants to choose the features they need without installing the entire suite of products. Jetpack has the advantage of multiple must-have functionalities without worrying about causing a conflict between six different plugins.

WordPress Releases 6.0 “Arturo” With Over 1000 Changes

WordPress Releases 6.0 “Arturo” With Over 1000 Changes

June 27, 2022

WordPress 6.0, code named 'Arturo,' was recently released with nearly 1000 improvements and exquisite features. The version is named after the Grammy award-winning jazz musician Arturo O'Farrill. The update introduces about 1000 upgrades and enhancements that make WordPress sites more intuitive for developers, merchants, and end users. The new version boasts a faster performance, better page creation patterns, block locking, stack and row variations, global style variations, and an ability to select text across multiple blocks, among others. In its press release, WordPress stated that the latest version takes full site editing one step further by consolidating the “no code” experience for site-building, expanding existing customization tools, bringing new blocks, and focusing on the writing and design workflows.

Astra WordPress Theme Update Offers Enhanced Performance

Astra WordPress Theme Update Offers Enhanced Performance

June 15, 2022

Astra WordPress theme is used by nearly 2 million websites worldwide, including Stanford University and NASA. Astra theme is free and has a five-star rating on the official WordPress theme website. The theme gained popularity because it is easy to design and is light on code, thereby improving performance. It also works well with major page builders like Elementor, Beaver Builder, Divi, Visual Composer, SiteOrigin, and WooCommerce. Astra has released a new updated version, 3.8.0, exhibiting more robust performance and multiple UI and design improvements. The update also offers faster performance on the backend and front end, improving the workflow. The update makes designing websites easier and quicker, making design controls more intuitive and powerful. Its paid pro version has been updated to version 3.6.8.

WooCommerce’s New 6.6 Beta Version is Available for Testing

WooCommerce’s New 6.6 Beta Version is Available for Testing

May 28, 2022

WooCommerce announced the release date of its new version 6.6 as 14th June 2022. The Beta 1 version is available for testing by downloading it directly from WordPress.org or installing the WooCommerce Beta Tester Plugin. Developers can now test this new release on the Beta Tester plugin, which allows switching between beta versions and release candidates. A set of testing instructions are published on the WooCommerce Wiki page on GitHub. The WooCommerce team has also posted a helpful write-up on beta testing to help developers get started. The company has requested the users to inform them if they discover any bugs during the testing process by logging a report in GitHub. The company has bumped the version of WordPress tested for WooCommerce to 6.0 and also fixed a potential error during installation with PHP 8.0.

WordPress Announces Performance Lab - the Performance Enhancing Plugin

WordPress Announces Performance Lab – the Performance Enhancing Plugin

May 13, 2022

WordPress has announced its official Performance Lab Plugin that boosts website speed and performance. The company lets publishers test the new beta features and offers constructive feedback. The plugin is developed by the famed WordPress performance team, formed in November 2021 to coordinate performance improvements within WordPress core, and is made up of developers from WordPress, Google, and Yoast. The plugin provides WordPress publishers access to use the upgrades before they are integrated into the WordPress core to diagnose issues that slow down their websites. WordPress designed the plugin in a modular fashion by grouping all the new performance features into one plugin allowing publishers to pick and choose which features to enable from a single central location within a single plugin.

WordPress Elementor Plugin Ecosystem Riddled By Vulnerabilities

WordPress Elementor Plugin Ecosystem Riddled By Vulnerabilities

April 29, 2022

Elementor is a popular Plugin Page Builder developers worldwide choose to create unique professional WordPress websites easily. The plugin has been rocked recently by critical security vulnerabilities. The flaws are detected in more than 15 popular addon plugins for Elementor and have critically impacted millions of users who created websites on the platform and its addon ecosystem. These Cross-Site Scripting vulnerabilities resemble the recently patched vulnerabilities in the main Elementor plugin. The flaw allows hackers with access to Elementor editor to add JavaScript to posts resulting in websites getting taken over by cyber attackers. The addons that add additional elements to the page builder are affected. The company has recommended its users to update Elementor and its addons as soon as possible to deflect the attacks.

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Crooked Media Podcasts to Become More Accessible With Adobe

Crooked Media Podcasts to Become More Accessible With Adobe

July 6, 2022

Crooked Media introduced captioning on popular podcasts across video platforms using Speech to Technology set in Adobe Premiere Pro. The media company delivers bold, authentic content to entertain, inform and inspire action leverages Adobe to make podcasts more accessible. The company uses Adobe across all its video platforms to caption popular content, including interviews and clips from famous podcasts. Speech to Text in Premiere Pro uses Artificial Intelligence and Machine Learning to automate the creation of transcriptions and captions. Using it naturally speeds up the tedious process letting the Crooked Media team quickly get top-notch, precise captions for their video podcasts and social media channels. The process automatically makes their content more engaging and accessible to the audience without much effort.

Creative Cloud Customers to Gain Access to Adobe Frame.io

June 27, 2022

Adobe has introduced Frame.io’s video collaboration platform to Creative Cloud customers enabling video editors and key project stakeholders to collaborate in the cloud. Adobe also released After Effects and Premiere Pro updates, including native M1 support and reimagined Premiere Pro Import, Header Bar, and Export for After Effects. Video creators can share their work in progress with reviewers globally, receive an integrated review and work on up to five different projects simultaneously with another user.Frame.io accelerated file transfer technology helps Creative Cloud quickly upload and download media with additional 100GB of dedicated Frame.io storage. They can work with Camera to Cloud, the fastest, easiest, and most secure way to get footage from cameras to editors, motion designers, and other stakeholders.

BMW and Adobe Strengthen Ties for Digital Transformation

BMW and Adobe Strengthen Ties for Digital Transformation

June 15, 2022

As part of the group’s digital transformation of marketing and sales, BMW Group (BMWYY) has decided to expand its partnership with Adobe. One of the world’s largest automobile and motorcycle manufacturers, the BMW Group includes BMW, Rolls-Royce, MINI, and BMW Motorrad. They plan to leverage the advantages of the data-driven Adobe Experience Cloud to offer personalized digital experiences. The automobile giant aims to sell a quarter of its vehicles online within the next three years and provide customers with seamless online and offline experiences using Adobe’s real-time data and insights. They want to include customized vehicles, doorstep delivery, and personalized post-purchase services for their online sales and provide the same level of comfort and service to customers irrespective of the business happening online and offline.

Adobe Expands Partnership With Walgreens Boots Alliance

Adobe Expands Partnership With Walgreens Boots Alliance

May 28, 2022

Adobe announced a new stage of partnership with Walgreens Boots Alliance (WBA), a 170-year-old integrated healthcare, pharmacy, and retail provider. Walgreens Boots Alliance currently uses Adobe Workfront as its work management platform to enhance campaign collaboration and execution. The integration has already started showing results for WBA and its customers. Adobe Workfront integrates with Adobe Creative Cloud and Adobe Experience Manager to empower the company to optimize, create and deliver tailored customer experience. WBA can thus cater to millions of customer needs daily with the same speed and consistency. Adobe Workfront has enhanced the existing partnership across Adobe Experience Cloud, driving cross-channel customer insights and extensive personalization through the web, mobile, and in-person retail.

Adobe Real-time CDP to Personalize Digital Economy

Adobe Real-time CDP to Personalize Digital Economy

May 13, 2022

Adobe announces new features in Adobe Real-Time CDP (Customer Data Platform) that use real-time data to create personalized journeys for millions of customers within milliseconds. Industry giants like The Coca-Cola Company, General Motors, Coles, EY, T.Rowe Price, ServiceNow, TSB Bank, Real Madrid, and Suncorp have widely adopted CDP to propel their businesses. The changes let the platform process over one petabyte of daily data on average, interacting with millions of customers in real time. Using the Adobe Experience Cloud applications, brands can now view and manage customer profiles, make real-time updates, and activate customer insights throughout the customer journey. Adobe thus successfully creates tailored customer experiences across significant business sectors like retail, healthcare, financial services, and technology.

Adobe Promotes Personalized Customer Experiences With New AI Innovations

Adobe Promotes Personalized Customer Experiences With New AI Innovations

April 29, 2022

At the recent San Jose Adobe Summit, Adobe unveiled new Artificial Intelligence (AI) innovations that offer inconceivable personalization, insights, and prediction levels to deliver a seamless customer experience. Adobe powers the new capabilities through its AI engine, Adobe Sensei. The innovations are built on hundreds of AI and machine learning (ML) capabilities embedded through Adobe Experience Cloud. A Marketing Mix Modelling analyzes the marketing spends in real-time and recommends changes in spending for optimal results. The innovations include live search results, intelligent content creation and delivery, product recommendations, intelligent budget forecasting and allocation, and cross-channel budget optimization. Adobe is sure that the innovations will drive efficiency, revenue, and business growth for its merchants.

Latest Magento 2 PWA Studio Release and Updates 10.0.0 is Out

Latest Magento 2 PWA Studio Release and Updates 10.0.0 is Out

April 20, 2022

Progressive Web App or PWA is a Magento 2 web application that extends an unparalleled customer experience by making merchant sites responsive and compatible with any browser. The latest Magento 2 PWA Studio release 10.0.0 has the latest features, refactors, bug fixes, and various other improvements. The latest PWA Studio 10.0.0 is also compatible with Magento 2.4.2. It offers features like a build report tool, check or money order payments, a custom scaffolding template, the MegaMenu component, store switcher, increased test coverage, etc. It also displays improved performance by text compression enabled for the UPWARD-JS server, removing unused Javascript in Venia and improving render blicking and response in Venia. Merchants can increase store functionality by integrating the new PWA compatible Magento extensions.

Adobe Announces Adobe Experience Cloud for Healthcare

Adobe Announces Adobe Experience Cloud for Healthcare

March 31, 2022

Adobe recently announced the general availability of Adobe Experience Cloud for Healthcare at the Adobe Summit. The platform allows healthcare companies to securely transform their consumer insights into personalized customer journeys and digital experiences. The data capabilities unlock capabilities across the entire healthcare ecosystem, empowering personalized experience considering the confidential nature of healthcare. Adobe Real-Time Customer Data Platform, Adobe Journey Optimizer, and Adobe Customer Journey Analytics' latest applications have become HIPAA-ready to support the venture. The idea is to offer customers seamless active participation in healthcare while supporting healthcare providers, insurance companies, pharmacies, and lifestyle companies.

Adobe Enables Agencies and Brands for Metaverse Success

Adobe Enables Agencies and Brands for Metaverse Success

March 19, 2022

At the recent Adobe Summit – The Digital Experience Conference, held in San Jose, California, Adobe announced a series of innovations, integrations, and investments designed to position its collaborating brands to succeed in the metaverse. Adobe is ready to empower its agencies and brands to try their hand in the metaverse. Adobe has started to adapt to the demands of immersive 3D design to streamline marketing production, product design, and other processes. Adobe has recently collaborated with big brands like The Coca-Cola Company, Epic Games, NASCAR, NVIDIA, etc., for 3D content creation, eCommerce development, and portable immersive experiences. Adobe started previews for new 3D and augmented reality (AR) tools for building immersive experiences for its customers.

Quality Patches Tool Available for Adobe Commerce / Magento Open Source

March 5, 2022

Adobe Commerce Support creates quality patches as per customer requests. The Quality Patches Tool delivers patches created by Adobe for Adobe Commerce and Magento Open Source customers. One can easily install the package via Composer. The tool identifies the version of Adobe Commerce / Magento Open Source that the installation is running and lists the available patches. Developers can apply or revert patches using the tool. After announcing New Delivery Process for Community Contributions, the Open Source contributors also distribute patches using the Quality Patches Tool. The Quality Patches Tool allows merchants immediate access to fixes created by Adobe and the community of Open Source contributors. Currently, 329 quality patches have been released till date for versions starting from 2.3.0.

Forrester Wave Digital Asset Management Report 2022 Names Adobe a Leader

February 28, 2022

Adobe is named a Leader in The Forrester Wave™Digital Asset Management for Customer Experience for Q1 2022. The report evaluated 14 DAM vendors for their current product offering, strategy and vision, roadmap, past performance, ecosystem, and customer success. Adobe is recognized for investment in digital asset management through Adobe Experience Manager Assets. In 2021, AdobeAdobe introduced Adobe Creative Cloud and Adobe Workfront to simplify complex marketing processes. The introduction of Adobe Sensei, Photoshop, Lightroom, and other rich media technology helped AdobeAdobe generate intelligent automation and delivery capabilities, enabling brands to create millions of net-new asset variations. Adobe has built strategic partnerships with leaders in various industries to make the world’s most intelligent and connected DAM.

Adobe Launches Adobe Commerce 2.4.4 to Future-proof Business

February 19, 2022

Adobe Commerce 2.4.4 is the new release from Adobe with enhanced commerce capabilities, security, and performance. Built on the latest PHP version 8.1, it has faster access to features delivered as SaaS services, easier maintenance and upgrades, significant performance and scalability increases, and a better ability to integrate deeply with other Adobe Experience Cloud applications. It has new functionality delivered through independent modular services than core code updates, enabling faster adoption and less frequent upgrades. Adobe Managed Services and other enhanced support options help merchants maintain healthy, robust, scalable sites. Increased GraphQL API coverage, adding personalized content to PWA Studio, 15% improvements on average in performance on both the Admin and storefront, etc., are other enhanced features.

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Shopify is Gearing Up to Lay Off 10% of its Workforce

Shopify is Gearing Up to Lay Off 10% of its Workforce

August 3, 2022

Shopify announced that it is laying off 10% of its current workforce. The company stated that it had misjudged the market trends and hired too many employees. A letter published on the company’s website says that they had rapidly employed during the pandemic to accommodate an increased eCommerce shopping trend which later failed to materialize. They had anticipated the Covid-era hike in ecommerce trends to continue and expected a heightened adoption of online shopping. The departments that face majority cuts would be recruitment, support roles, and sales. The company is also cutting down on over-specialized and duplicate positions. The load shedding also involves the group of employees hired for convenience but not actively engaged in product building. Reports say that the laid-off employees received a good severance package.

Shopify Scales Creator Economy With New YouTube Partnership

Shopify Scales Creator Economy With New YouTube Partnership

July 25, 2022

With a new partnership with YouTube Shopping, users globally can upload their Shopify store to YouTube. Content creators can bring their brands and storefront to YouTube and create communities to encourage users to shop from them. Independent brands based on the creator economy get a boost in the D2C commerce segment on YouTube. This partnership is a game changer in encouraging multichannel commerce that helps merchants track performance, stock, and sales metrics. With more customers shifting to YouTube for shopping advice and purchases, this is a smart move from both platforms. Consumers can purchase as they watch a video. Merchants can sell in three ways: live streams so that their viewers can check out while they watch, on-demand videos, and through a store tab that links to the entire product range.

Shopify Reimagines Shopify Unite to Bring More Consumers Together

Shopify Reimagines Shopify Unite to Bring More Consumers Together

July 13, 2022

Shopify Unite is the Shopify platform’s innovative way of connecting with its partners and developers. It has been an annual conference with delegates attending from across the globe. Shopify has now decided to expand its reach further by branching out into an umbrella of Shopify Unite events across multiple locations. The events would happen more than once a year and across different timelines. The idea is to create more opportunities for the developer community to meet and interact, bringing in more business for the platform. The events, now accessible to everyone, will now happen both in person and online. The changes will help Shopify get a deeper understanding of the work done by its community and get more intel on the latest updates. Shopify will release more updates on the events soon.

Hydrogen and Oxygen: Shopify’s New Ultimate Developer Toolkit

Hydrogen and Oxygen: Shopify’s New Ultimate Developer Toolkit

July 6, 2022

Shopify announces an overview of Hydrogen and Oxygen at their annual developer conference, Unite, in June 2022 following the growing headless eCommerce trend. Hydrogen and Oxygen are a comprehensive developer toolkit that allows merchants to launch headless eCommerce stores or have the ultimate developmental control in one platform. Hydrogen and Oxygen, Shopify’s stack for headless commerce, might be the future of eCommerce through enhanced performance, flexibility, and complicated data management. Hydrogen provides tools for accelerating headless Shopify storefront building. Oxygen is the platform’s globally distributed hosting solution for Hydrogen storefronts. The backend will be powered by Shopify Plus, providing improved site speed, limitless store functionality, and ultimate control over code.

Shopify Editions: 100+ Product Releases to Create New Opportunities

Shopify Editions: 100+ Product Releases to Create New Opportunities

June 27, 2022

Shopify Editions, a semi-annual product showcase, is the new venture from the platform to display the power of innovations to their merchants. Shopify is powering a new model of commerce called C2C (Connect to Customer) in their Summer ‘22 Edition. It includes a collection of products that they claim would change the face of business by finding new ways to connect to consumers. With 100+ new releases and updates, the company wants its merchants to embrace the new model wholeheartedly. Some B2B on Shopify offerings include advanced customer engagement tools like Tap to Pay on iPhone, Tokengated Commerce, Local Inventory on Google and Twitter Shopping, etc., to name a few. Shopify is collaborating now with ERP providers like NetSuite, Brightpearl, and Acumatica to integrate merchant data with their B2B solution.

Shopify’s Dovetale Acquisition Aims at Increased Influencer Marketing

Shopify’s Dovetale Acquisition Aims at Increased Influencer Marketing

June 15, 2022

In an attempt to integrate into the creator space, Shopify has acquired Dovetale, a startup assisting brands in managing their influencer marketing. Dovetale is made free for all Shopify merchants to incentivize adoption and to gear toward helping the influencers launch their brands or promote products from other companies. Shopify has been focusing its attention and resources on creators to build a full-fledged suite of services aimed squarely at influencer marketing. They have collaborated with influencers such as professional athletes, TikTok chefs, record executive Steven Victor, musician Pharrell Williams, and NBA star Jimmy Butler. Dovetale manages affiliate and influencer marketing by allowing brands to accept new applications from influencer partners, send products and discount codes, and track sales.

Shopify Audiences: The Next Happening Marketing Tool from Shopify Team

Shopify Audiences: The Next Happening Marketing Tool from Shopify Team

May 28, 2022

Shopify introduces Shopify Audiences, an effective Marketing Tool for independent merchants to find new customers. This novel tool taps the collective power of the Shopify platform, allowing merchants to efficiently reach out to new customers with high intent to purchase. Shopify Plus merchants can sync Shopify Audiences with Facebook and Instagram at the launch. The company promises that this feature will later extend to platforms like TikTok, Snap, Pinterest, Microsoft Advertising, Criteo, and others, giving merchants tremendous advantages. Shopify merchants with early access to the tool have already witnessed a remarkable jump in overall conversion rates and return on ad spend (ROAS). The tool helps decrease conversion costs, improves algorithms, drives acquisition, and provides transparent performance reporting.

Shopify to Acquire Deliverr for $2.1B Promoting Global Logistics

Shopify to Acquire Deliverr for $2.1B Promoting Global Logistics

May 13, 2022

Shopify's fulfillment and logistics, and capabilities just leveled up, and how! In the biggest acquisition move in its history, Shopify is all set to take over Deliverr to enhance the future of global logistics for independent brands. The acquisition will create an end-to-end logistics platform for independent brands, unlocking fast and easy fulfillment for millions of merchants. Shopify Fulfilment Network (SFN) combines with Deliverr to remove supply chain complexity for businesses of all sizes, on and off Shopify. SFN and Deliverr will power Shop Promise, a new service that offers consumers next-day and two-day delivery options. Deliverr's technology will boost SFN's ability to manage merchant inventory as it travels to the warehouse network, gets distributed across sales channels, and delivers to the customer.

Shopify Merchants Supported the Largest Workforce in 2021

Shopify Merchants Supported the Largest Workforce in 2021

April 29, 2022

To study the aggregate impact of what Shopify terms the Shopify Effect, the ripple impact the company's revenue creates on the lives of the merchants and partners, they partnered with the leading global consulting firm Deloitte last year. As per their statistics, 2021 was a big year for Shopify. Shopify merchants supported the largest workforce in the world by providing job seekers with 5 million jobs. The partners supported 656000 jobs and generated 32 billion dollars in revenue. Shopify became the world's second-largest company in revenue, surpassing biggies like Volkswagen, Amazon, Apple, and BP. The company witnessed a 45% increase in global economic activity as its merchants raked in 444 billion dollars. Shopify patrons brought in immense profits, with 38 dollars made for every dollar the company generated.

Shopify’s Wind-powered Offices Take the News by Storm

Shopify’s Wind-powered Offices Take the News by Storm

April 20, 2022

Shopify has started to power 100% of its North American employee home offices with wind energy. Shopify kicked off the venture by signing a power purchase agreement (PPA), the gold standard method for companies looking to drive the transition to clean energy. Going by a Digital by Design approach, Shopify has been encouraging a digital-first approach for the past two years. In an eco-friendly move, Shopify got involved in developing a wind farm in Alberta, Canada. The company had already been using renewable energy for some time but decided to take it a step further with wind power. Though the energy from the farm would not directly power the home offices, it will counteract emissions by adding an equivalent amount of green electricity to the energy grid. Shopify funds this venture as a key solution to reverse climatic changes.

Linkpop by Shopify Opens New Arenas to Businesses

Linkpop by Shopify Opens New Arenas to Businesses

March 31, 2022

Shopify’s new Linkpop feature helps creators sell directly from their link in bio page and lets them build a cohesive brand experience across social media channels. This link in bio tool allows consumers to shop directly on Linkpop without leaving the social media platform they were using. With the new option, important rand-building links get stored in a single place. Creators and merchants can launch social storefronts to sell directly on the platforms where they already have a good fan following. It would take merchants only five minutes to set up an account, link it to their Shopify website, and start promoting their Linkpop page with links for shopping, websites, articles, videos, and playlists. The shopping links then automatically sync with their product catalog to list out all the product details a customer would need.

Yoast SEO App Launched to Make SEO Easier for Shopify

Yoast SEO App Launched to Make SEO Easier for Shopify

March 19, 2022

Yoast SEO for Shopify was launched recently, bringing similar capabilities of the WordPress plugin to Shopify. The tool will be available in 27 languages and has a 14-day free trial. Yoast SEO for Shopify is a paid option and would charge you $29 per month as a subscription fee. Once the trial period is over, paid users will gain access to the Yoast SEO academy and 24/7 priority customer support. Yoast SEO helps businesses optimize blogs, product pages, and social media posts for key phrases and synonyms. It also offers real-time readability analysis to improve website content quality. Yoast App also automatically adds important structured data to aid Google in understanding what your website is about. Customers also get a social media preview of how their posts would appear on Google.

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BigCommerce Lands 22 Medals at Paradigm B2B Combine Editions

BigCommerce Lands 22 Medals at Paradigm B2B Combine Editions

August 3, 2022

BigCommerce has won a whopping twenty-two out of twenty-four awards at the 2022 Paradigm B2B Combine (Midmarket and Enterprise Edition). BigCommerce surpassed 2021 evaluations by six medals. The platform exceeded past-year evaluations for three consecutive years. With the recent acquisitions of BundleB2B and B2B Ninja, the company has raised its bar as a dynamic eCommerce platform for B2B merchants. The medals vouch for the platform’s expertise in midmarket and enterprise businesses and reflect substantial progress in their offering. The platform bagged 12 medals in the Paradigm B2B Midmarket Edition and ten medals in the Paradigm B2B Enterprise Edition. The awards include an exceptional Gold rating for the Total Cost of Ownership and Partner Ecosystem for three years. These medals are given out based on composite scores in 12 different categories.

BigCommerce Bags SOC 1 and SOC 2 Certification for Security and Privacy

BigCommerce Bags SOC 1 and SOC 2 Certification for Security and Privacy

July 25, 2022

BigCommerce completed the prestigious SOC 1 Type 2 and SOC 2 Type 2 compliance audits and obtained the certification. The certification is given out to attest to a firm’s security, privacy, and compliance posture. The audit verifies data security practices and procedures and confirms a company’s commitment to sensitive data protection. The certification affirms that BigCommerce’s data and information security practices, policies, and strategies for handling financial and other data are fool-proof. A verified, independent third-party organization formally reviews the company’s security procedures. The process is officially approved to meet the SOC trust principles criteria for security, availability, and confidentiality. These terms are set by the American Institute of Certified Public Accountants (AICPA).

EVEC Launches BigCommerce Store to Drive D2C and B2B Sales

EVEC Launches BigCommerce Store to Drive D2C and B2B Sales

July 13, 2022

UK’s latest automotive merchant EVEC chooses BigCommerce to power its eCommerce platform to deliver a superior customer experience. The UK electric vehicle charging company picked BigCommerce as it is the industry's best Open SaaS ecommerce platform for scalable B2C and B2B brands. With the UK government’s plans to end fossil-fuel vehicle sales by 2030, the demand for electric vehicles and their charging stations is already rising in 2021 and 2022. EVEC picked BigCommerce and agency partner Frooition to build a slick, quick, and appealing website. EVEC sells directly to customers and homebuilders, installers and businesses via an online portal. With BigCommerce being highly customizable, Frooition integrated a plug-in to the website to match vehicle makes and models to compatible chargers for quick purchases and minimal complaints.

BigCommerce Widens Global Footprint to Austria, Denmark, Norway, and Sweden

BigCommerce Widens Global Footprint to Austria, Denmark, Norway, and Sweden

July 6, 2022

BigCommerce empowers merchants to scale and grow their businesses by broadening its footprints to DACH and the Nordic regions. This expansion with a fully localized tech and agency partner ecosystem enables companies of all sizes and complexities to build and scale online businesses. It lets them deliver seamless shopping experiences to local and cross-border customers while driving revenue. The merchants have disruptive tools and innovative functionalities to create engaging shopping experiences fortified by forward-looking tech stacks. The merchants are privy to features like native-language support, headless commerce, multi-storefront, and omnichannel B2B shopping experience. Notable Nordic brands like String Furniture, Food Locals, FirstVet, Greenworks, Neat, and Tell are already leveraging this to their advantage.

BigCommerce Launches Data Analysis Tools to Expand Scope

BigCommerce Launches Data Analysis Tools to Expand Scope

June 27, 2022

In a power move, BigCommerce launched Open Data Solutions, a product suite of native and outstanding partner data solutions. The tool enables BigCommerce retailers to segregate, analyze, and use online store data to study customer behavior. Big Open Data Solutions is accessible through the BigCommerce Control Panel, and lets retailers use pre-built integrations with Google BigQuery and Twilio Segment to transfer storefront data to a data warehouse or a Customer Data Platform (CDP). CDPs help retailers centralize the data and create a unified customer profile. The native integration to Google BigQuery data warehouse helps merchants consolidate all data into a single location for analytical insights and connect to business intelligence tools to generate customized reporting across customer, order, and product catalog data.

BigCommerce Invests in the British Fashion Council Foundation

BigCommerce Invests in the British Fashion Council Foundation

June 15, 2022

BigCommerce champions rising talent, sustainability, and ethical fashion through its latest investment in the British fashion industry by formalizing patronage for the British Fashion Council Foundation. British Fashion Council (BFC) is a not-for-profit organization formed in 1983 to strengthen British fashion in the global economy as a leader in responsible, creative businesses. The BFC is a leading name in guiding sustainability and circular fashion, funds emerging designers, and organizes London Fashion Week. The Senior Vice President and General Manager of EMEA at BigCommerce, Jim Herbert, joined BFC’s Industry Advisory Board to provide top-level guidance on industry best practices and key topics. BigCommerce looks to nurture future growth in British fashion by focusing on education, grant-giving, and business mentoring.

BigCommerce Acquires BundleB2B to Become Most Powerful eCommerce Platform

BigCommerce Acquires BundleB2B to Become Most Powerful eCommerce Platform

May 28, 2022

BigCommerce announced the acquisition of BundleB2B, a long-time BigCommerce technology partner providing avant-garde B2B functionality for BigCommerce merchants. The acquisition will equip BigCommerce merchants with tools to offer their B2B buyers a personalized eCommerce experience. BundleB2B, built exclusively for BigCommerce B2B business, couples existing enterprise-focused capabilities with advanced, easily configurable B2B functionality. BundleB2B saves time, automates manual processes, and shortens sales cycles with features like account management, order tools, quote management, and sales rep masquerade to create a better customer purchase experience. The companies collaborated to develop BigCommerce B2B Edition, an advanced suite of B2B functionalities that has exhibited substantial growth since its launch in June 2021.

BigCommerce and Avasam Reveals Integration Click2Launch for Dropshipping

BigCommerce and Avasam Reveals Integration Click2Launch for Dropshipping

May 13, 2022

BigCommerce and London-based dropshipping marketplace, Avasam launched their new integration, Click2Launch. The integration helps online entrepreneurs create fully functioning, product-stocked, sales-ready eCommerce websites in simple steps. It helps remove the complexity barrier for aspiring entrepreneurs seeking to start their own online businesses. Click2Launch has a selection of pre-installed themes and pre-loaded products from a range of categories providing merchants with an intuitive and simple method to set up their own dropshipping business to sell their inventory from a wide product range of 15+ core categories without upfront stock purchases. The integration is designed using BigCommerce’s Commerce-as-a-Service solution and automates core functions such as order processing, inventory synchronization, payments, and shipping.

Gooten Names BigCommerce as eCommerce Preferred Partner

Gooten Names BigCommerce as eCommerce Preferred Partner

April 29, 2022

Gooten partnered with BigCommerce SaaS platform to move its merchants toward one-step integration with BigCommerce. The company provides tailored solutions, helping brands create personalized products, diversify current merchandise and product lines, and move some or all bulk inventory to a more sustainable manufacturing model. With the new development, over 60000 BigCommerce customers will gain access to Gooten’s on-demand manufacturing supply chain, and Gooten users can utilize features and functionality for enterprise businesses. With the eCommerce landscape continuing to experience unparalleled growth due to the pandemic, BigCommerce’s flexible eCommerce technology combined with Gooten’s transformational approach to order management, on-demand production, and fulfillment will allow their partners to grow seamlessly.

Multi-Storefront is BigCommerce's New Card to Unify Stores

Multi-Storefront is BigCommerce’s New Card to Unify Stores

April 20, 2022

BigCommerce released a new Multi-Storefront that unifies managing multiple brands under a single store. This new offering will fuel scalability and growth for the websites it powers. The new feature lets BigCommerce website owners manage multiple stores across regions, segments, and brands from within one store and a single dashboard. The powerful new capability will give enterprise merchants the flexibility to grow their brand, business segment, and geographic scope within the scalable context of a single account. The stores are powered by the platform's famous stencil theme framework or third-party headless front-end such as Next.js, Bloomreach, and WordPress. Brands can even combine headless and native stencil storefronts in a single account. Many BigCommerce partners like Bullit Group have already made use of the feature.

BigCommerce Makes Bolt One-click Checkout Accessible to All Business Types

BigCommerce Makes Bolt One-click Checkout Accessible to All Business Types

March 31, 2022

BigCommerce has deepened ties with Bolt, a leading checkout and shopper network company, by giving the okay to embed Bolt's One-Click checkout and shopper network to all businesses, irrespective of size. Bolt can be pre-built into websites allowing BigCommerce merchants to extend secure, frictionless, one-click transactions to customers. The integration removes the need for log-in or passwords, eliminates the worry of fraud and chargebacks, and streamlines the checkout process. The announcement comes as a huge plus for small, medium, and enterprise merchants across the US, ensuring increased conversion rates (by up to 53%), reduced cart abandonment, more engagements, and hassle-free shopping experiences. Merchants can easily turn on Bolt via the BigCommerce Control Panel with a few clicks, without any code or lengthy implementation.

Ted Baker Chooses BigCommerce for Its Hefty Future Plans

Ted Baker Chooses BigCommerce for Its Hefty Future Plans

March 19, 2022

The UK-based giant global lifestyle brand Ted Baker uses BigCommerce's transformational multi-storefront (MSF) headless solution to operate multiple unique storefronts to create a tailor-made buying experience. The company is looking to expand globally as a digital-first brand. BigCommerce worked with Wunderman Thompson Commerce to faultlessly integrate Bloomreach's content management solution and its search and merchandising solution Bloomreach Discovery, into the Ted Baker store interface. The change is expected to drive more impactful, personalized shopping experiences for Ted Baker customers. With the transformation, Ted Baker can now easily handle the global online presence from a single store and streamline back-end workflow. The customer will get to browse in their preferred languages and pay in their preferred currency.

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