B2B eCommerce

We build futuristic B2B eCommerce websites that grow your business!

B2B eCommerce Websites

Virtina is an eCommerce engineering company with decades of experience solving all your B2B eCommerce problems. We help businesses set up and launch dynamic websites featuring detailed product catalogs and an easy interface that drive traffic and revenue.


Projects Delivered


Served Clients


Platform Experience


Industry Verticals


Quality Assurance


Customer Satisfaction

Department of Commerce in United States
eCommerce Innovation Lab

An Introduction to
B2B eCommerce Development

B2B businesses involve a transaction between two companies and are almost six times bigger than the B2C market. The transactions are conducted via one or more of these website classifications. Most B2B sites fall into one or a combination of this classification.


Company Websites

They primarily target business clients and employees and might sell directly to other businesses.


Product Supply and Procurement Websites

These websites are designed specifically for shopping. They allow purchasers to shop from multiple vendors.


Industry Portals

These specialized portals provide specific information and product catalogs and even support buying and selling.


Brokering Sites

Such sites facilitate contacts by acting as intermediaries between buyers and service providers.


Information Sites

They provide companies and employees with detailed information about particular industries.

B2B eCommerce Development Services

B2B eCommerce development services refer to developing software to build different classifications of B2B websites. It includes tools, templates, databases, methods, and payment gateways involved in the website development.


Custom B2B Websites

We have a team of dedicated experts who can customize websites according to your requirement on any platform of your choice.


Custom eCommerce Platform

We build bespoke custom B2B platforms that align perfectly with your business vision.


eCommerce Theme Development

We tell stories through our designs. Create your brand story through our custom themes and designs.


eCommerce Extension Development

Extend the functionalities of your B2B website with personalized, feature-rich extensions.


Website Migration Services

Shift your website and its sensitive data securely to a platform of your choice without loss of structure or data.


Website Maintenance and Support

Are you worried about downtime and errors on your B2B eCommerce website? We can resolve every issue related to maintenance and offer you constant tech support.

Make use of our well-thought-out B2B eCommerce services to help you cut through the noise of competition and win

Our B2B eCommerce
Website Overhaul Clientele

Benefits of B2B
eCommerce Website Development

Developing a functional B2B eCommerce service has many perks. New businesses not only prefer it but demand it.


Enhanced Audience Reach

A functional B2B eCommerce website draws in new customers and gives them a chance to compare products and prices. An SEO-friendly, responsive site will provide you with unimaginable visibility.


Increased Brand Awareness

Everyone likes to shop online, and having an eCommerce store will give merchants access to untapped customer strata. It gives you more control over your brand and allows you to promote yourself locally and internationally.


Updated Customer Service

Having large transaction volumes impedes B2B sites from reaching their maximum service potential. With a robust eCommerce ecosystem, businesses can display personalized products, services, and pricing to each customer, rising to Amazon service standards.


Boosted Sales

Having an eCommerce website gives you an arena to implement cross-selling and upselling recommendations across your site. You can display relevant suggestions and related items that automatically boost sales numbers.


Augmented Productivity

Integration with ERP and other backend support systems will help you automate and foolproof most mundane tasks, such as taking orders, order dispatch, and shipping. You can focus on core functionalities like business development and customer service.


Magnified Scalability

An eCommerce business will help your enterprise flourish and scale to meet the B2B market needs and customer criteria. You can extend an omnichannel experience and access new market segments.

Popular B2B
eCommerce Platforms

We only work with the best platforms for B2B and have expertise in over ten of them.



This open-source technology is highly scalable and has flexible capabilities, making it a suitable choice for medium and enterprise-level businesses with high-volume transactions. It also has a robust SEO, marketing, and catalog management system.



The platform gives users advanced control over uploading images and content, processing discounts, adding more products, and creating new landing pages. It is the first choice for SME businesses.



It is an open-source, free, mobile-friendly, and customizable platform with tons of preloaded themes. It is highly flexible for B2B eCommerce-related coding.



It is an all-in-one cloud-based platform with fantastic customization capabilities and a large selection of themes. It has an economical startup cost and a user-friendly interface fit for a wholesale business.

Discover the eCommerce platform that aligns with your brand principles and long-term business goals

Core Features of B2B eCommerce

Unlike B2C businesses, B2B eCommerce involves large-scale procedures and features to keep the mechanism running smoothly.

B2B eCommerce Development Services
  • Customized Contract Pricing
  • Specialized Product Catalogs
  • Capacity to Order in Bulk With Little Effort
  • Quick Reordering With a Few Clicks
  • Restricted Access Control for Pricing
  • B2B Portal Customization for Easy Navigation
  • Shared and Multiple Shopping Carts
  • Automated Quote Management
  • Extensive Sales Order Management
  • Broad B2B Digital Payment Options
  • Customization of B2B Portal

B2B eCommerce Integrations

The process involves the communication of your eCommerce system with other parts of your sales infrastructure to provide a seamless customer experience. This interaction of software increases productivity, helps inventory tracking, and lowers delivery time.


Order Management Systems

An order management system (OMS) will help track the orders, fulfillment, and inventory for B2B businesses and keep the order system out of trouble.


Shipping Integration

Integration between a company’s shipping system and order management software enables tracking shipping charges, faster delivery, and lesser chances of error.


CRM Integration

Customer Relationship Management software helps businesses communicate with other companies, build and nurture existing business relationships, and reach out to new ones.


ERP Integration

Enterprise Resource Management facilitates other companies to integrate with B2B eCommerce solutions. The software provides procurement, accounting, supply chain, compliance, and risk management for a company.


PIM Integration

Product Information Management (PIM) software tracks B2B business metrics. They store customer information and demographics. They also keep a company’s sales and marketing assets in order.


Punchout Integration

Punchout Catalogs help buyers get a clear idea of your inventory without leaving their procurement software, thus making the ordering process uncomplicated.


Expand your business globally with our eCommerce services. Cater to multiple channels, serve customers, and boost distribution through your digital business.


Manage sales teams, create new digital branches, and boost customer adoption with our state-of-the-art B2B eCommerce solutions.


We create personalized brand experiences with innovative business models for the omnichannel retail industry. We help retailers market faster and scale up conversions.

Medical and Healthcare

Use our multifaceted B2B eCommerce websites to get your services noticed by people. Thrive in the healthcare industry with our appealing designs.


Technology is changing daily, and B2B businesses in the sector need flexible and scalable websites to meet market demands. We create cutting-edge websites that bring you organic business.

Financial Services

Integrate the latest technology and software into your services to bring the best outcome for your customers. Build a niche customer base with our ingenious websites.

Launching B2B eCommerce Solutions for a Variety of Industries

We cater to an assortment of industries that manage large-scale transactions and offer services. We concentrate on some of the largest B2B sectors.

B2B eCommerce Integrations

Why is Virtina the Best B2B eCommerce Development Company for You?

Outclass competition with avant-garde eCommerce development services Virtina provides. We create innovative digital business solutions for distributors, manufacturers, and suppliers across a diverse array of industries. Here are a few reasons why you should hire us for your needs.

Timely Delivery

We make it a point to deliver projects on time to our customers, come what may. We stick to our timelines and work to deliver results in advance.


We set up a liaison team to update our clients during various stages of our projects. We conduct regular meetings to resolve queries and keep clients apprised.


Our expert developers have experience dealing with complex projects and are thus adept at tailoring our services to your needs and goals. Trust us to build websites that resonate with your brand.

Expertise and Experience

We have multiple eCommerce platform expertise and can manage almost all major platforms in the market. We have work experience that spans years; there is very little we cannot do.


We create high-performance solutions that fit your pocket. We make sure that we provide our services at competitive pricing.

Virtina can help create a robust B2B eCommerce website that elevates your business to unprecedented levels

B2B eCommerce Development Services – Frequently Asked Questions (FAQs)

Why are B2B eCommerce services relevant?

Studies by Grand View Research say the global B2B eCommerce will reach a whopping $20.9 trillion by 2027. It expectedly projects a 17.5% compound annual growth rate from 2020 - 2027. More and more B2B businesses are getting into eCommerce to handle the increasing transaction rate and expand transactions. Hence, eCommerce development services become paramount.

What is B2B eCommerce development and what is its relevance?

B2B eCommerce development is the engineering process of creating a personalized platform or website which aids the buying and selling of products and services between businesses online. Since all business classes are moving online with their business, it is high time you kick off your online business to beat the competition and create market authority.

What industries benefit from B2B eCommerce development?

Industries that handle high-volume transactions like technology, manufacturing, retail, real estate, food, and beverage depend on B2B eCommerce development services to manage the marketing volume. So do industries providing specific services like financial services, insurance, healthcare, education, telecommunications, and sales and marketing.

Will my wholesale business benefit from B2B eCommerce?

With the new wholesale business trend shifting to online, it is imperative that you start eCommerce business development. A search-engine-friendly wholesale website with SEO capabilities can boost your visibility and generate organic leads. You can also feature your complete catalog with imaginative product descriptions.

Will B2B eCommerce be able to handle my complex business processes?

Since the B2B business has been gaining traction in the past years and is projected to create a stir in the coming decade, you need to move online to handle the business volume and complexities. Power your eCommerce business with the best B2B platform to address the wide range of deliverables, customer service, order scale, and marketing needs. 

What is the duration of developing a B2B eCommerce website?

The duration of a project depends on specific requirements. The time taken will be shorter if we use standard templates and free plugins. If you need a complex, feature-rich, and highly customized web store with large product catalogs, we need more time to design it. But we do undertake fast development services in case of emergency requirements.

What is the cost of developing a custom B2B website?

The cost of building websites varies from client to client. It all depends on the complexity and customization requirements. Time consumed also acts as a factor. If the site has a simple layout and storefront, it costs much less than one with a complex design and catalog. We offer our clients the best solutions at an affordable fee.

What are the salient features a B2B eCommerce platform needs?

The essential features a B2B eCommerce platform should possess include user authentication, product catalog management, inventory management, order management, payment processing, and customer relationship management. It should be able to withstand the high volume of transactions and traffic a B2B business enthuses without downtime.

How do I choose a B2B eCommerce development company for my services?

There are many factors to consider when choosing a B2B eCommerce development company. The most important is their industry experience. The company should possess a vast portfolio spanning multiple industries and business sizes. They should have a competent technical expert team that can handle challenges. Finally, they should be transparent and affordable.

What are the major hurdles in B2B eCommerce development?

The key challenge in B2B eCommerce development is integrating the platform or website with existing operating systems. A clash can be fatal. Managing complex pricing structures by hiding price ranges from buyers can be taxing. Handling massive product catalogs and simultaneously providing personalized customer experiences can also get tricky.

How do you measure if your B2B eCommerce platform is successful?

Several factors contribute to the success of your platform. There are many criteria on which success depends. You can use these key metrics to measure the success of your B2B eCommerce platform. They include organic website traffic, conversion rates, average order value, revenue growth, and, most importantly, customer satisfaction.

What do you mean by Magento eCommerce?

Magento is a PHP-based eCommerce development platform owned by Adobe. It specializes in flexible and scalable eCommerce websites and gives developers great control over the functionality, content, and looks. The platform mainly supports medium and large companies selling a wide range of products.

What are the criteria to remember when choosing a B2B eCommerce platform?

The market is packed with eCommerce platforms, and picking one can seem intimidating. Consider these factors while choosing. Think about how fast you want to grow your business and how much running cost you will be able to afford down the line. You should also consider your customer engagement pattern and business objectives before deciding.

Is it advisable to integrate my website with other systems?

Simply put, yes! Integrating other systems with your B2B eCommerce will give you more control over the processes. You can track orders, buyer activities, logistics, and shipping costs. It also improves security in customer service and accounting. This automation will give you ample time to focus on your core business development.

Will B2B eCommerce solutions stand the test of time?

We understand your apprehension about investing a lump sum on your eCommerce website. But it will persevere if you make sure of a few things. It should be responsive and work on any mobile device. It should have an appealing interface and must accommodate your selling rules. You should also be able to add features and update the platform regularly.

Will a B2B eCommerce site fit my budget?

Once you step into the eCommerce arena, you can tally your material costs and see how beneficial the investment is for your business. Once you start marketing your products online, you will be able to cut down on spends for generic marketing. You can save on physical pamphlets, catalogs, and related marketing paraphernalia costs.

Is a B2B eCommerce site easy to use for my customers?

Most customers must shop and conduct their businesses online or through mobile devices. A B2B site would not bother them. The key is choosing the right platform that fits your business, product type, brand image, and target audience. You should also take care to optimize it for mobile devices so that users can place orders from their handhelds.

How good is WooCommerce at creating a B2B eCommerce platform?

WooCommerce is a comprehensive B2B platform for multiple reasons. It is a free platform, and you get access to the WordPress capabilities and community. It is mobile-friendly and accessible from any handheld device. You can customize the platform at the code level and sell an array of products, including digital equipment owing to its personalization capacity.

What are the different methods of B2B eCommerce integration?

There are three ways to perform the integrations between one computer application to another – manual(CSV file upload), real-time(API/Application Programming Interface), and scheduled (SFTP/Secure File Transfer Protocol or API). Uploading CSV files is laborious and needs a portable data transfer device. SFTP and API are much quicker and more efficient.

How is a Punchout Catalog helpful?

A Punchout catalog integrated into your procurement system helps streamline the purchase process. It automatically adds purchase orders to the system and saves time and money. The integration leads to improved accuracy and customer service. It rules out the need for data entry and improves data accuracy in the purchase process.