Choosing the wrong eCommerce platform to run your business could be the sole reason for your eCommerce store's downfall. Your eCommerce platform is the skeleton of your eCommerce business. It holds together the whole store and supports all of your eCommerce needs. Underestimating its significance could be the worst mistake you could make when setting up your eCommerce store.
If you don't choose your eCommerce platform wisely, you are putting your business at risk. If you choose an inferior platform for your business, you may not be able to implement a large product catalog, add advanced filter options, or add custom functionality to your store. The list could go on forever. However, just because you started your business on the wrong platform, doesn't mean that you have to stay on it.
It's still not too late for your eCommerce store. Migrate to the ideal platform for your unique business as early as possible. Don't let an inferior performing platform drag you down. Replatforming your business can help you add advanced functionalities, enhanced capabilities, and more.
The Various eCommerce Platforms That We Support
Signs Your Business is Running On the Wrong Platform
Hard to Manage From Backend
Your eCommerce store will be hard to manage if it's running on the wrong platform. You may have trouble updating your data. The platform may not have plug-ins or integrations that you could have used to automate a process in your store and more. Worst case scenario, you may even have to seek an expert's help even for the tiniest of problems on your site.
Lack of Adaptability
Lack of Adaptability is one of the biggest hurdles that you may face if you set up your business on the wrong eCommerce platform. If you and your employees are having a hard time adapting to the platform, it is safe to assume that you have chosen the wrong platform for your business.
Lack of Flexibility
Flexibility is the key ingredient that makes eCommerce one of the most sought-after business models globally. If you take that away, eCommerce is as good as any other business out there and you lose the upper hand over your competition. If your eCommerce store is not flexible for change, you are using the wrong platform for your business.
Lack of Features or Functionalities
Your eCommerce store must be capable of adding new features and functionalities that cater to both you and your users' needs. The inability to do so implies that you are using an inferior platform. It could also mean that you may have to seek the help of an expert and spend even more money implementing these new gestures and functionalities.
Inability to Customize
If you really want your eCommerce store to make a mark, you need it to stand out from the crowd. For that, you need custom themes as well as custom features. Customization helps to provide a unique user experience for your users. The custom features enable your store to run functionalities that would otherwise be impossible in the store.
Constrained Speed and Capabilities
Constrained speed and capabilities mean that your eCommerce store is running on a weak platform. A vulnerable platform can lead to the slow loading of your website despite carrying out a performance optimization. It also means that you will have constrained capabilities on your store- like the inability to have a broad product catalog or run a multistore.
How Virtina Helps to Migrate to the Right eCommerce Platform
Platform Agnostic Approach
At Virtina, we have certified expertise in almost all major eCommerce platforms. This enables us to be objective and find the best eCommerce platform for your business. Your business is carefully analyzed and studied. Virtina then factors in your competitor data, the functionalities, and features required on your eCommerce store and presents you with the platform options you could choose from.
Virtina is one of the leaders in the eCommerce industry with proven expertise in eCommerce strategy, development, and planning. With more than 900 successful eCommerce projects under our belt, we know every trick there is to know about eCommerce. Virtina has worked in almost all verticals and industry types. The knowledge that we have accumulated throughout the years of working on numerous eCommerce projects will enable us to select the best eCommerce platform for your business.
We follow a holistic approach to eCommerce and we do the same for the platform selection process as well. We don’t just consider the nature of the business of our clients. We look into the depths of your business and its eCommerce requirements. Furthermore, we also take into account your competition and their business model to give you the best result.
Custom Features and Functionalities
The expert team at Virtina comes up with a list of features and functionalities that your eCommerce store can use after analyzing your business and its requirements. Migration is the best time to revamp your eCommerce store. It allows you to add custom features and functionalities at a more economical price. The process also sheds light on what kind of eCommerce platform can suit your unique business needs.
Unmitigated Data Migration
Virtina's Replatform or Migration consists of an Unmitigated Data Migration process. In the data migration process, every data on your store is migrated to your new store. As per your choice, we can either retain your site's look and feel or customize it to your preference. We ensure no data is lost or misplaced during the migration process. This includes media files, product descriptions, previous orders, and more.
Once all of the processes mentioned above are carried out, we present you with our findings and shortlist the best eCommerce platform to set up your business. The ideal platform for your business is picked for your business after conducting an in-depth discussion with you. Furthermore, an expert at Virtina sets up your eCommerce store and equips it with custom features and functionalities.
You Could Lose Sales Because of a Bulky, Complicated, and Rigid eCommerce Platform