Virtina was awarded a project from a fashion company in Canada, that was well renowned for manufacturing apparel, toys and other merchandise of superheroes; selling officially licensed products to fanatics all over the world. The client was running the webstore on WooCommerce and wanted us to investigate plugin and taxation issues they were experiencing. Consolidate all plugins, in a way where the plugins that do multiple tasks were to be retained and eliminate any plugin that does one task or is redundant. Sort out the Tax concerns that emerged, within which they wished to go with a service that’d serve their specific needs only, work on integrating several shipping options. The front page was to be populated with images based on their marketing data and finally setup Google analytics to assist them in getting a sense of where the business was heading; something that’d help to improve organic traffic, content, hits, impressions and metrics considerably. Virtina successfully implemented all the desired elements to give the client a site that was far more functional and robust in terms of handling the vast stream of visitors every day.
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