Agentic commerce services

Make Your Store the One AI Agents Choose

AI agents in ChatGPT, Google AI Mode and Gemini now shortlist, compare and help buy products for shoppers. Virtina gets your WooCommerce, Shopify, BigCommerce or Magento store ready for them: clean product data, accurate feeds, UCP setup and ChatGPT shopping readiness.

14+years in eCommerce2,500+projects4platforms covered
An AI shopping agent choosing a product with valid schema, a synced Merchant Center feed and UCP checkout
What is agentic commerce?

The shopper asks. The agent shops. Your data decides.

Agentic commerce is when AI agents such as ChatGPT, Google AI Mode and Gemini search, compare and buy products on a shopper’s behalf. Instead of browsing your store, the agent reads your product data, checks price and stock, and sends the shopper to checkout or completes the purchase itself.

Shopperasks in plain words
AI agentreads and compares
Your storegets the order
What Virtina does

Agentic Commerce Services

Four core services get AI agents reading, trusting and buying from your store. Two more keep it that way.

01 · FOUNDATION

Product Data & Schema Cleanup

Agents skip what they can’t read. We fix the data layer so every product states its facts clearly.

  • Brand, model and key specs in every title
  • Price, stock and specs rendered in HTML, not only JavaScript
  • Validated Product, Offer and Review schema with GTINs
02 · FEEDS

Google Merchant Center Feeds

Google AI Mode and Gemini lean on your feed. We build complete, approved feeds with the attributes they rely on, keep them in sync with your store and fix errors fast.

Powers AI Mode & Gemini
03 · CHECKOUT

UCP Setup

Google’s Universal Commerce Protocol lets agents discover your catalog and run checkout inside AI Mode and Gemini. We set up the /.well-known/ucp manifest, checkout integration and payments for your platform.

Launched 11 January 2026
04 · CHATGPT

ChatGPT Shopping Readiness

ChatGPT recommends products and sends shoppers to buy on your site. We make sure it can crawl and understand your catalog, and that your product pages and checkout convert the shoppers it sends.

Discover in ChatGPT, buy on your site
+ AUDIT

Agentic Readiness Audit

We test how agents read your store today and rank the gaps: blocked bots, missing data, feed errors and checkout friction.

+ TRACKING

Agent Traffic & Order Tracking

Monthly tracking of AI referrals, agent-driven orders and feed health in GA4, with the next fixes to make.

Platforms

Agentic Commerce for WooCommerce, Shopify, BigCommerce and Magento

Every platform takes a different route to agent readiness. Pick yours.

WooCommerce

WooCommerce had no built-in UCP support as of August 2026, so agent checkout needs custom work. The upside: you own the code, so we can build exactly what agents need.

We clean product data and schema, connect a reliable Merchant Center feed, open the right crawlers and build the UCP integration.

Work needed
Custom build for UCP

Shopify

Shopify is a launch partner of Google’s Universal Commerce Protocol, so much of the plumbing already exists. The work is mostly data quality, feeds and making sure the right products show up.

We fix titles, variants and metafields, tune your Google and ChatGPT product data, and check checkout settings.

Work needed
Mostly data and feeds

BigCommerce

BigCommerce has strong native catalog and B2B features, which gives agents a lot to work with once the data is clean.

We tighten product data and schema, optimize your Merchant Center feed and set up an agent-friendly checkout, including B2B price lists where needed.

Work needed
Feeds, schema and checkout

Magento (Adobe Commerce)

Magento handles big, complex catalogs, which is exactly where agents struggle if attributes and variants are messy.

We structure attributes and configurable products, fix schema at scale, build accurate feeds and plan the UCP integration. Stores on unsupported versions should upgrade first.

Work needed
Catalog structure and integration
How it works

From Readiness Check to AI Orders in 4 Steps

A clear path, starting with a free check of how AI agents see your store today.

Start with the free check

  1. 1

    Readiness Check

    We audit your product data, schema, feeds, AI crawler access and checkout against what AI agents need, and rank the fixes by impact.

    Free · about 1 week
  2. 2

    Fix Data & Feeds

    Product titles, attributes, schema and Merchant Center feeds are cleaned up and validated across your catalog.

  3. 3

    Connect to AI Agents

    UCP setup, ChatGPT shopping readiness and an agent-friendly checkout, configured for your platform.

  4. 4

    Monitor & Improve

    We track AI referrals, agent-driven orders and feed health every month, and fix what slips.

The difference

What an AI Agent Sees: Before and After

Before

  • Price loads with JavaScript, so the agent sees none
  • No GTINs, so the product can’t be matched
  • Feed errors in Merchant Center
  • AI crawlers blocked by a plugin setting
  • Checkout needs an account

After Virtina

  • Price and stock readable in the page HTML
  • Valid schema with GTINs on every product
  • Approved, complete feed kept in sync
  • Retrieval bots allowed, training bots your call
  • Fast guest checkout and UCP-ready path
FAQ

Questions About Agentic Commerce

Short answers to what store owners ask us most.

What is agentic commerce?
Agentic commerce is when AI agents such as ChatGPT, Google AI Mode and Gemini search, compare and buy products on a shopper’s behalf. Instead of browsing your store, the agent reads your product data, checks price and stock, and sends the shopper to checkout or completes the purchase itself.
What is Google’s Universal Commerce Protocol (UCP)?
UCP is an open standard Google announced on 11 January 2026 with Shopify, Etsy, Wayfair, Target and Walmart. It lets AI agents discover a store’s products, run checkout and take payment inside AI Mode in Google Search and the Gemini app.
Can ChatGPT buy from my store?
ChatGPT finds and recommends products, then sends shoppers to buy on your site. OpenAI retired its in-chat Instant Checkout in March 2026, so your product pages and checkout need to convert those visitors.
Does my eCommerce platform support agentic commerce?
Shopify is a UCP launch partner, so much of the plumbing already exists. WooCommerce had no built-in UCP support as of August 2026 and needs custom work. BigCommerce and Magento stores can get agent-ready with the right feeds, schema and checkout setup.
How is agentic commerce different from GEO and SEO?
SEO and GEO get your store found and cited. Agentic commerce readiness makes sure an AI agent can read your prices and stock, trust your data and move the shopper through checkout. We usually run them together. See our GEO & AI search optimization services.
What does the free readiness check include?
We review your product data, schema, Merchant Center feed, AI crawler access and checkout, then send a short report with the top fixes ranked by impact.
Free readiness check

Find Out If AI Agents Can Buy From Your Store

We’ll check your product data, schema, Merchant Center feed, AI crawler access and checkout, then show you what to fix first to get picked by AI shopping agents.

Prefer to talk? Call (888) 478-4799 or email sales@virtina.com

Your free check covers

  • How AI agents read your products today
  • Schema and Merchant Center feed gaps
  • Crawler access and checkout blockers
  • Top fixes, ranked by impact
Request a free readiness check